• Need 812,5 Liters of Water 88,37% less water needed
• Produce 5,56 CO2e of Carbon Dioxide 80% less carbon produced
• Calculated based on 1 kg our Plant Based Meat Compared to 1 kg of Beef

Meatless Kingdom addresses gender and marginalization by promoting an inclusive work environment with equal opportunities for all employees. They implement policies supporting work-life balance, equal pay, and career advancement for women and marginalized groups. Additionally, they collaborate with organizations that empower women and marginalized communities, such as sourcing ingredients from women-led cooperatives and providing training to women entrepreneurs in agriculture and food sectors. This approach enhances their social impact and promotes gender equality while advancing their business goals.

Meatless Kingdom is an Indonesian startup founded in 2016, focusing on creating plant-based meat alternatives primarily using mushrooms. Their business model combines B2B, B2C and B2B2C strategies to cater to various market segments. In the B2B and B2B2C segments, Meatless Kingdom collaborates with other businesses and resellers to expand its distribution network, ensuring their products reach a broader audience. They offer a range of ready-to-eat (RTE) products, including rendang and dendeng, available both online and in retail stores across Indonesia and exported to markets like Taiwan, Hong Kong, and Singapore. By leveraging mushrooms' sustainability and collaborating with companies like Fiber Creme to enhance their products' health benefits, Meatless Kingdom appeals to health-conscious consumers and those seeking environmentally friendly food options. The company's rebranding efforts in 2022 and participation in international trade shows like the Hannover Messe further strengthen their market presence and brand awareness.

Meatless Kingdom employs a comprehensive marketing strategy that includes rebranding and collaborations to enhance brand awareness and appeal to health-conscious consumers. Their distribution channels encompass e-commerce platforms and physical retail stores, ensuring broad accessibility for individual consumers (B2C). Additionally, they collaborate with other businesses and resellers (B2B and B2B2C) to expand their market reach both locally and internationally. The company's diverse product range, featuring ready-to-eat plant-based alternatives like rendang and dendeng, is designed to cater to a wide audience, including vegans and flexitarians.

CoFounder - CEO: Widya Putra, Master of Food Quality Management Wageningen University (7 years experience in Food Industry and Fermentation Process)

CBO: Metania Adiarti S, Master of Business Administration Parahyangan Catholic University (2 years experience in Business Operation and Development) 

CTO: Adrianus Louis, 4 Years experience in Food Industry (2 Years experience as R&D plant-based meat products)

- More than 100 Distributor & Retailers all over Indonesia
- 4 Export Countries (SG, MY, NL, PNG)